Unsolved and Uncharted Territory in Online Video
On the heels of the face-off between the, lean upstart, Meerkat and Twitter’s Periscope, I’m asking, what’s missing? Josh Elman talks about the ability for live video to create spontaneous shared experiences and this is true in the case of both apps.
However you look at, we still have a massive distribution problem. There is no TV guide or programming director for online media. The closest we have are playlists on YouTube, editorialized lists of videos we should watch or videos that are strewn across Reddit and the countless other niche community sites.
We’re down to four major problems and, truth be told, they need to be solved by a single platform to unlock it.
Where that “read more” link takes you.