Amazon releases brand pages for marketers.
Originally published on Kapuno in the Technology community
🔗 Amazon Marketing Services (Article)
Massive news out of Amazon. They’re going to provide a content marketing platform for their sellers/brands. Soon we’ll see: amazon.com/coke
Amazon provides tools to create and track content that’s shared on social networks.
This move will impact all players in the product review space and will provide marketers the ability to post links to their posts on Amazon which should convert to purchase better than posting to their own blogs.
Is this the end of small e-commerce sites? Why not just put up a free brand page.